India’s ban on Chinese applications has open the market to other social media apps — both fresh and old. Instagram is the newest to follow the boom in short-videos. The Facebook-owned company is reportedly developing a TikTok-like feature known as ‘Reels,’ after it was released last November in Brazil. Instagram aims to fill the gap left by TikTok as it starts its 15-second video app Reels in India which has its largest and most loyal Indian user base.
Instagram Reels Short Video New Update
If you’re still an old TikTok user, you ‘re first making a video on TikTok, then now there’s a strong chance for you, Instagram is currently providing financial rewards to some famous TikTok developers in a bid to make them use of Reels, a video-music remix function that the Facebook-owned platform intends to launch next month in the US.
From next month, this plan will start in the US, after which it will be rolled out in other countries too. According to the media story, some of the top creators may receive offers worth hundreds of thousands of dollars to use Reels which offers TikTok-like functionalities. The offer has come when the President of America Donald Trump is talking about banning the app TikTok.
It’s not still clear how advanced TikTok talks are regarding their selling themselves to Microsoft or any other firm, but shifting control is important for the company. The United States is one of the main markets of TikTok, so maintaining operations in the country is a priority. TikTok discussed other scenarios for U.S. officials to ease concerns. Under one scenario, non-Chinese investors such as Sequoia Capital, SoftBank, and General Atlantic could also purchase ByteDance’s majority stake in the app, people who are familiar with the discussions said.
As you all know, the Indian government banned 59 Chinese applications last month, now even the US government has also set a mood to ban Chinese applications. Instagram has totally set the tone that Instagram reels will overcome Tiktok’s shortfall.
The features given to its users are being used in full in the early stages in Instagram and a lot of short videos are being made. After Brazil, Germany, and France, India is the fourth country where the functionality of Instagram’s Reels has been added. Instagram plans a launch in August to the United States, the United Kingdom, China, Mexico, and some 50 other nations. Stay with us to read the latest technology-related information and updates.