Search and ad giant Google is typically fairly big on April Fools ‘Day Jokes, but this year it’s opted to miss it because of the latest coronavirus situation. Hopefully, Google isn’t the first organization to make this call.
The news arrives as Business Insider has got its hands on an official email. Google said it will “take the year off from that tradition out of gratitude for all those fighting the Covid 19 pandemic. Our main aim right now is to be helpful to people, so let’s save the jokes for next April, which will definitely be a lot brighter than this one. Google said that it’s stopped all jokes that were “centralized” but it doesn’t mean that there aren’t more obscure works still coming.
“We’ve already stopped any centralized April Fool’s efforts but realize there may be smaller projects within teams that we don’t know about,” the email from Google’s Lorraine Twohill said. “Please suss out those efforts and make sure your teams pause on any jokes they may have planned — internally or externally.”
Clearly this is the right way and we can only assume that the others can join suit. There’s a school of thought that “April Fools ‘Day” should have died long ago, and that this year could be our chance.