Introduction: The Dawn of AI-Driven Marketing Google has fundamentally transformed digital advertising with AI Max, the most advanced iteration of its Performance Max platform. This isn’t just an incremental update—it’s a complete reimagining of how ads are created, optimized, and delivered. By integrating generative AI, predictive analytics, and autonomous optimization, AI Max …
Read More »LinkedIN LAUNCHES CREATOR-LED VIDEO SHOWS IN EXPANDED BRANDLINK PROGRAM TO BOOST B2B ADVERTISING
Professional networking platform leverages influencer content to offer brands premium ad placements LinkedIn is doubling down on its investment in the creator economy with a major expansion of its BrandLink initiative, formerly called the Wire Program. The revamped platform now features a curated selection of creator-led video shows, giving advertisers the opportunity to …
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